New Jim Beam
Merchandise

Four people showcasing different casual outfits with accessories.

Beyond the Glass: 2024 Jim Beam Holiday Merch Collection

A true bourbon fan doesn’t just savor the taste—they rep the brand. That’s why we’re thrilled to introduce our latest merch collection, designed to bring classic Jim Beam style right into your wardrobe. From crewnecks to accessories, these pieces are crafted for fans who want to represent their love of bourbon with style.

 

Here’s a look at some of our favorite picks from the new collection:

Person in denim and tan varsity jacket with text "Jim Beam" on the front.

Jim Beam Letterman Jacket

This isn’t your typical outerwear. The Jim Beam Letterman Jacket combines vintage vibes with modern style, featuring an embroidered Jim Beam logo to nod to the brand's legacy. With its premium quality and unique design, this jacket is a showstopper and a must-have for cooler days.

Jim Beam Heritage Manhattan Hat

Featuring a vintage Jim Beam ad on the front, this trucker hat is designed to go with just about anything. Whether you're a longtime fan or new to the brand, it's an easy choice for everyday wear.

Black mesh trucker hat with a branded patch on the front.
Person standing with a yellow hoodie and a black tote bag, wearing denim jeans and beige sneakers.

Jim Beam Bottle Hoodie

Bold yet relaxed, our Jim Beam Bottle Hoodie in Sungold is a statement piece that stands out. The rich yellow tone and illustrated bottle designs add a pop of warmth to your look, perfect for casual days and layering as the temperature drops.

Jim Beam Carhartt© Backpack

Built tough for anything the day throws at you, our Jim Beam Carhartt© Backpack is as rugged as it is functional. It’s perfect for work, travel, or outdoor adventures, combining the trusted quality of Carhartt© with the timeless style of Jim Beam.

A brown backpack with a floral scarf hanging on it, placed against a soft background.
Dark sweatshirt with the word "BOURBON" on the front, displayed on a patterned beige background.

Bourbon Crewneck

Our Bourbon Crewneck is more than just a sweatshirt—it's a lifestyle. With 'Bourbon' across the front, it's perfect for bourbon lovers who want to represent. Soft, cozy, and ideal for relaxing at home or nights out with friends.

Jim Beam Sungold Homestead Hat

Adding to the Sungold lineup, our Homestead Hat brings together a warm, classic, and structured fit. It adds a piece of Kentucky to any look.

Yellow cap with "Jim Beam" logo on textured background.

Our new merch collection has something for every bourbon fan, with pieces that combine comfort, quality, and classic style. Whether you’re updating your wardrobe or searching for the perfect gift, these items are sure to keep you feeling proud to rep your favorite bourbon. Discover more of our exclusive merch by visiting Shop Beam Distilling.